Changing Attitudes towards Over-the-Counter Drugs Encouraging New Competitors
The demand for OTC drugs is rising as patients are taking a more proactive approach to treating ailments. Increasing pressures from customers, drug manufacturers and regulators to convert prescription medications to Over-the-Counter (OTC) non-prescription status is one of the main drivers of growth within the OTC drugs market. The global OTC drugs market will continue to be largely driven by demographics, economic trends and changes in cultural attitudes towards self-medication. An increasing interest in self-medication in both developed and developing countries has been identified as a major contributor to market growth in recent years.
Our latest report, The OTC Drugs Market: Commercial Trends and Rx-to-OTC Switch Prospects discusses trends in the over-the-counter pharmaceuticals market and the commercial prospects for switching drugs from prescription-only to OTC status. The report assesses current market drivers and restraints, mergers and acquisitions (M&A) activity and recent regulatory developments in key national markets.
Single User Price: $2,995 – No. of pages: 67