Broker Distribution Insight: Which Insurers Lead the Way?


Broker Servicing Rankings

Brokers represent a critical channel for insurers to distribute products, particularly in the commercial lines space, where policies are complex. It is therefore essential for insurers to understand the needs and perceptions of brokers in order to adapt to and build strong relationships. Easy and convenient access to product offerings and services is a key, as is the provision of added support and guidance.


Best in Class by Service

Brokers are increasingly looking online to cater for smaller risks, and they also expect claims services and the speed of response to queries to be quicker and more efficient than ever. Keeping up with the way brokers look to trade is critical to maintaining and enhancing insurer-broker relationships, which will ultimately help build better customer outcomes.
Insurers optimizing and developing their online channel are often given recognition by brokers – namely Aviva, AXA, Allianz with the insurer being largely favoured for its e-trading capabilities and the support of clients online. Therefore, providing brokers with multi-channel and multi-device access should be a focal point for insurers going forward.

Broker Distribution Insight: Which Insurers Lead the Way?

Report Information:
$1,995 (Single User License)
Published: April 2016
Publisher: Verdict Financial
Report Format: electronic pdf